Luxury automobiles are meant to offer passengers increased comfort, safety, and superior level of equipment compared to standard or economy cars. The term “luxury” is subjective and may be used depending on either the manufacturing company’s brand image or because of the superior qualities and features the car provides. Read on to know more about luxury automobiles.
1. Why are luxury cars expensive?
Luxury automobiles usually cost more than standard cars as they have superior parts and are manufactured using better and costlier materials. Moreover, luxury cars are costlier as they have limited production volumes. Leather upholstery is bound to be more expensive than one made with cloth but it is not really lead to a major price difference. For instance, Honda offers leather interiors and navigation features in its entry-level models; however, the Range Rover or the Mercedes-Benz SL500 is more expensive because of the limited production volume.
Luxury cars are very expensive to design and manufacture and automobile companies have to invest millions of dollars for making such vehicles from scratch. Besides the high development costs, there are costs of configuring and tooling a manufacturing plant and training workers, updating robotics which will handle different parts of assembly processes. All these costs have to be compensated by selling the vehicles. This is why a vehicle that has limited production must be priced more than a vehicle that is mass-produced.
Luxury cars will be expensive as you pay for exclusivity. The more exclusive a car model, the higher will be the manufacturer charges for its design, assembly, and development costs.
2. Why do people buy luxury cars?
A major reason why many people prefer to buy luxury cars rather than mainstream vehicles is because of the brand name. Owning luxury automobiles is considered as a status symbol and buyers don’t mind paying a hefty price for the brand name.
You will also find car shoppers who prefer luxury automobiles because of their superior material. For instance, they are more impressed by the plush interiors and quality of materials that luxury car manufacturers use. So, when you shop for cars, you need to decide if you are prepared to pay premium prices for luxury models because of their added features.
Another reason why shoppers prefer luxury cars is because of their drivability. It is true that many drivers have found that luxury cars guarantee better rides and handling as compared to mainstream models.
3. Should you buy a luxury car?
The higher the prices of the car, the better will be the quality. If you are brand and quality conscious, luxury automobiles should be your preference. However, keep in mind that these cars will depreciate faster than the economy models. Moreover, since luxury automobiles are equipped with the latest electronics and technology, the maintenance and servicing for these would be quite costly as you will need highly qualified technicians for the job. However, using servicing coupons can help you save some bucks. For added savings, you can consider buying luxury cars from authorized dealers offering great discounts. Check online and compare different dealers near you that offer amazing deals.